Marketing to dentists is no easy feat, as they hardly have any time to research the product or service you want to market to them. Even less time to converse with potential marketers and learn about the products/services. Making it extremely difficult for marketers to walk into the shoes of their potential clients. On the
Generative AI (Gen AI) is a technological advancement in artificial intelligence (AI) that uses deep-learning algorithms and large language models (LLMs) to create novel content from the raw data it receives. This tech is trained to find patterns and generates new content in the form of text, audio or code. When it comes to generative
The Client The client is a premier continuing medical education (CME) provider based in New Jersey. This company organizes customized medical education programs, meetings and events. Through initiatives for all learning levels, they aid healthcare organizations and professionals with in-person, online and hybrid events. The Challenges For pitching their customized courses, the client wanted to
Introduction Having a sustainable healthcare facility not just helps the organization, but the environment as well. It is for this reason that more hospitals are being encouraged to have an eco-friendly atmosphere and thus began the advent of sustainable hospitals emerging all over the US. It is practically seen that newly constructed hospitals can easily
Introduction A physician group is one or more physicians working as an association to provide quality care. They usually provide care services to outpatients rather than inpatients. Physician groups are usually smaller than healthcare organizations and prefer to focus on a single specialty. This gives them great flexibility regarding services, operating hours and geographical scope.
Introduction The healthcare sector is vast and ever-evolving. Elite individuals who have worked hard with their innovative thinking, leadership skills and business insight are responsible for major growth of the industry. Top billionaires showcase a great amount of influence and their ventures are responsible for the future of healthcare. This infographic looks into the top
