Email Automation tools are a set of emerging technology-based applications that enable digital marketers to send data-driven, behavior-targeted, and bespoke emails to clients and prospective clients. Email automation is the process of sending triggered emails to subscribers based on time or action. Email automation is used extensively by email marketers to make their campaigns more relevant and personal.
If you are into digital marketing, an email automation tool is indispensable for your enterprise. It will not only enhance your emails but will also save your time and efforts. Some of the common and popular Email Automation Tools are Sendinblue, Drip, ConvertKit, Mailchimp, Mailjet, Infusionsoft, etc.