There are over 3 million healthcare searches per month on YouTube. It indicates that the opportunities to grow business and reach a wider audience through publishing and sharing useful and relevant videos on YouTube is growing at a rapid pace. Hence, including video marketing in your healthcare strategy can prove beneficial for your business.
Healthcare video marketing is a strategic marketing approach in which healthcare related videos such as physicians profile video, website welcome video, and procedure information video are created and posted on YouTube which is later shared across other social media platforms for the promotion. Healthcare marketers use video marketing to engage with the audience, connect with new prospects, sustain existing customers, and convert
