- Jun 28, 2018
About the Client :
One of MedicoReach’s Clients is renowned UK based healthcare company manufacturing dental equipment and devices. Spreading their excellence across the UK, they then decided to step into the American dental industry to promote their products. Although they had strategies ready, the only thing they lacked in was the availability of authentic data that can help them contact leading dentists from healthcare organizations across the US. The client wanted MedicoReach to address their need with timely solutions.
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Challenges We Addressed:
The client requested us for an accurate and comprehensive database of dentists in the US. They did try other vendors but ended up with disappointing experiences. So, our primary challenge was not to repeat the past problems the client had to face. We listened to their requirement and made a note of every minute specification they mentioned with regards to the list they wanted. The company made it clear that they are not ready to compromise on quality and also said no to generic email and mailing addresses.
Hence, when we have a client with so much of expectation, it becomes our priority and responsibility to stand up to the standards we have set in the market. A best-in-class database of relevant data is what we needed to provide to make the client happy.
Our Solutions:
Based on the client’s requirement, we offered our high-quality and accurate database comprising the contact details of dentists across different specialties. And to do so, we retrieved all the records from our database and verified them. We knew that the client wanted to target renowned dentists initially and so we made sure that the list matches to the customer profile as stated by the client.
Our customized list was the perfect resource the client wanted to get started with their marketing campaigns in the American market.
Outcome of our Intervention:
- Targeted list from MedicoReach helped the healthcare company reach the correct inbox of leading US dentists to promote their products.
- Using the list we provided, they were able to generate profitable leads and even the deliverability ratio increased manifold as compared to their previous year metrics.
